Two Way Direct

Two Way Direct, a leading distributor of high-tech two-way radio products, needed a website that would be simple, direct, innovative and fresh. After developing a comprehensive site map and fully interactive, clickable wireframes, INK provided Two Way Direct with a new design and interface that met its objectives. Of key importance to Two Way Direct was SEO, which INK addressed beginning with the very architecture of the site, from the custom web page URLs and the strategic use of keywords, to dynamic pages and Flash and image links to make the site as search-engine friendly as possible.