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Legendary Pictures

Legendary Pictures, creators of wildly popular films Watchmen, The Dark Knight, 300, Batman Begins and The Hangover, hired INK to rebrand the iconic studio via a new website and strategic marketing campaign. The new website helped to position Legendary Pictures as the gold standard in creators of graphic novel films and edgy comedies. Our goal with Legendary Pictures' new marketing plan and website was to depict the iconic studio's unique place in the entertainment industry and position it as "fans first." The passion the Legendary team has for these films is evident; and it was simply our job to translate that passion into a memorable marketing campaign and digital brand launch.

Testimonial

INK brought a fresh perspective to our website and had some innovative ideas that we are excited to explore. They have a unique ability to put themselves in the mindset of our target audience and then develop a meaningful dialogue with that group. We've already begun partnering with them for other projects, and have only been further impressed with their execution and skill set.

Matt Kowalick
Marketing Director, Legendary Pictures